An analysis of the song lyrics from "Sweater Weather" by The Neighbourhood, organized by thematic topic, textual evidence, authorial choices of literary devices and their effect on the audience, along with a Youtube video of the song.

Just as advertisers craft messages to resonate with audiences, artists use similar methods in their paintings to evoke emotions and convey powerful narratives.

In this blog, we’ll explore ten effective advertising techniques and reveal how artists incorporate analogous strategies in their artwork. By the end, you'll see how the artistry of persuasion transcends mediums, enriching both the commercial and creative landscapes.

In this video from IB Bites, I explain three effective ways to structure a literary analysis essay using Margaret Avison’s poem "July Man." The video covers how to craft engaging introductions, organize body paragraphs by literary elements, themes, or devices, and conclude with clarity and significance. I provide practical examples and tips suitable for IB, AP, A-Level, and iGCSE students, encouraging viewers to choose the structure that best fits their writing style. For additional resources, 3 example essays are included.

"IB Bites!" is a concise video series by Lead Academics that delivers bite-sized insights to help students and teachers excel in IB, and will also benefit AP, A-Level, and iGCSE students. In this episode, the focus is "Introduction Essentials" - a 2-step guide to crafting top-quality commentary essay introductions.

The IB Diploma Program's Group 1 "Studies in Language and Literature" requirement can be fulfilled through two distinct course options: IB English A: Literature and IB English A: Language & Literature. While both pathways cultivate students' proficiency in language and literary analysis, the nuances between them are significant and worth exploring.

Elevate your English language and literature analysis, including poetry, with a 5-minute crash course on essential sound devices. Discover how sound devices, such as alliteration, consonance, assonance, and the interplay of monosyllabic and disyllabic words can create rhythmic, musical, and emotive effects that writer’s use to captivate readers.

Unravel the unseen strategies behind non-fiction texts. Unlock the secrets to effective language and literature analysis by identifying the target audience, unpacking the writer's argument, and dissecting persuasive techniques. Develop the critical thinking skills to synthesise your observations into comprehensive, insightful analyses that showcase your mastery of non-fiction texts.

Unlock the secrets of poetry analysis with this comprehensive guide. Discover a step-by-step approach to critically examining poems, from understanding the basics of poetic devices to exploring the deeper themes and meanings. Develop the skills to read, interpret, and analyse poetry, uncovering the emotional impact and the writer's craft. Elevate your understanding of this rich and versatile literary form.

Discover the secrets to crafting compelling comparative literature essays. This insider's guide delves into the art of unpacking key concepts, formulating a focused thesis, and structuring a cohesive analysis that explores context, characterisation, and authorial craft across works. Master the comparative approach and impress with your literary analysis skills.

Crush the IB English A Independent Oral (IO) in 5 Simple Steps - Develop a winning strategy by exploring global issues across literary extracts. This blog post guides you through the process, from choosing a familiar text to crafting a compelling global issue statement and providing in-depth analysis. Mastering the IO has never been easier.

Master essential rhetorical techniques to elevate your language analysis for exams. Discover how to strategically recognize objective and subjective language, inclusive and exclusive approaches, sentence structures, question types, sound devices, and metaphors to earn top marks in English Language and Literature.